In today’s market, having a professional and versatile website that sells for your business is a must for most entrepreneurs and companies. A good website can provide many positive outcomes for businesses, including: more sales; better branding; and higher rates of user engagements. For this reason, it is not surprising to see that companies, entrepreneurs and organisations of all sizes are keen to spend money on something that’s so dramatically important for the running of your business or professional needs.
How can you get started?
There are many ways to create a custom website, ranging from cheaper options to expensive bespoke sites that cater to specific the needs of the clients. Keep reading to learn more about website rates, and what to expect!
A basic 4-5 page website may suit very small businesses or those with a limited budget. However, long term they are not always a great option.
Small, simple open sourced based websites normally fall under the categories of the most inexpensive websites out there. You can expect to pay anywhere from $1200 to $3500 depending on the provider you work with, or your specific needs for this particular project.
The price will vary depending on how much customisation you’re going to need. For example, some people require customised graphics, as well as extended navigation options, and innovative layout design that would require more work and more cost. Overall, themes are not always the way to go nor the cheapest in the long run. Depending on the platform and how it was built, some sites can cause all sorts of issues down the track ranging from poor security to system incompatibilities.
Custom design
If you require a web design that incorporates custom-made features or have a need for a tailor-made application, you’ll be looking to spend more money. Advanced customisation and building a website from the ground up can be a costly process. However, this may be the best option for a business requiring an extensive number of special features. It’s important to remember that custom sites allow you to implement call to actions and customer journeys that will help convert visitors into customers and as such, most businesses really should look toward a custom design.
You can expect to pay anywhere from $3500 to $20,000 dollars even more, depending on your specific needs, the provider you work with, and the complexity. If you decide to hire a specialised web designer to create a site completely from scratch, you are certainly going to looking at receiving a superior product.
How much should you spend on your website?
Only you can answer this particular question. Creating a high-quality website can be an important investment in your brand. A good website will enable you to impress your customers and develop better relationships with them. It will also raise the profile of your company, as well as improving your customer service efforts.
Having said that, it doesn’t mean that you can’t achieve high success rates with an affordable website. It all depends on your particular niche. If you represent a small one man business, a 4-5 page website might be the best choice for you. On the other hand, if you are an established company, you really should consider a custom-made website given your site is one of the most important assets for the company. It’s your sales tool, supports all of your digital marketing and backs everything you do in business.
Planning will help you save a lot of time and money
If you don’t know what you want, getting what you want is a lot harder! This is the reason why you should plan what you wish to achieve with your website with a lot of clarity.
It is very important to set your budget, and have a clear idea of what you need and what items have the most priority. If you take the time to map out your website’s before you hire or even contact a web designer in the first place, you’ll have much better luck at getting something useful, while saving money in the process.
Sit down with your coworkers or business partners and discuss the features your website might need. Have a look at what your competitors ares doing. What are they doing right? What are they doing wrong? You can learn much by taking cues from other businesses, as you’ll be able to avoid their mistake or learn new strategies from their success. The bottom line is, planning is an amazing way to take the time to understand what your idea website should look like, and how much it will cost.
Don’t be afraid to ask questions
Web designers and dedicated service providers are here to help you. When dealing with web designers and companies to potentially work on your website, don’t be afraid to ask for their opinion. Many of them would be happy to make suggestions, as well as highlighting some of the best options for your website needs.
While this article explores some rough website pricing, as well as aspects and design processes that might affect the price. It is difficult to pinpoint exactly how much you will need to spend. A website is highly subjective and as such, it is best to arrange a time to meet with potential web designers and discuss your requirements.
What works well for you might not work for the next person, so it is very important for you to get a clear and accurate perspective on all the features that you need for your particular website. When creating the perfect website, make sure that you don’t compromise on the key features you require. After all, this is your business and your livelihood! Think of the cost of a website as a really amazing opportunity to invest in your brand, as well as in your customer service infrastructure and more.
